Investor · Board Director · Advisor
Where Capital
Meets Conviction.
Independent thinking.
Institutional experience.
I'm Marika Svardstrom, founder of Active Capital — an independent platform for capital, conviction and governance. Twenty years turning institutional and family office capital into direct investments, board seats, and exits — working across syndicate investing, fractional advisory mandates, and board representation, building on roles at Khazanah Nasional, L&G Capital, and a Scandinavian single-family office.
Track record
Two chapters, one line — up.
Institutional-era results, then the independent-era portfolio and exits since founding Active Capital. Same ridge, same trajectory — read it as mountains, or read it as a chart.
Auto1 (led) and Farfetch (IPO), Skyscanner (trade sale to Ctrip) — Khazanah Europe Investment, alongside SoftBank Vision Fund, Temasek, Sequoia and Vitruvian Partners.
Vortex IoT (trade sale), Eligible.ai (secondary), Ember and a partial Veremark exit, September 2026.
What I do
Three ways I work with capital and companies.
Fractional and mandate-based capital strategy
I step into defined advisory mandates — fractional executive roles and investment-leadership seats — for founders, family offices and institutions who need capital strategy, investor engagement and fundraising execution without a permanent hire.
Governance, strategy and NED work
I sit on boards as an investor-director and non-executive — across Nasdaq Stockholm-listed companies and venture-backed growth companies — bringing an investor's lens to strategy, governance and capital allocation.
Where I typically add value
Syndicate lead, direct and fund investments
I source proprietary deal flow, raise from family offices and private investors across the Nordics, UK and Switzerland, run the process through close, and represent the syndicate on the board — alongside direct and fund investments spanning venture, growth and private equity.
Fund commitments
“Marika immediately understood the growth potential of our company. She proved a tough and successful negotiator when it came to structuring the terms. Definitely an investment professional to have on your side.”
Håkan Koç — Co-Founder, Auto1 Group
Portfolio
Companies I back and work alongside.
Network
People I work alongside.
Founder of an entrepreneurship-led investment group spanning industrial and portfolio holdings. We share deal sourcing and joint meetings, and I work from the Active Invest office in Stockholm.
Advisor to UHNW and HNW principals, with start-up coaching and international trouble-shooting.